brand development and business consulting for the wine world
brand development and business consulting for the wine world
Rogue Creamery’s iconic Oregon Blue Cheese—a staple of high-end cheese counters and fine dining establishments—was ready for new packaging. The Rogue Creamery management team asked us to strengthen the cheese’s position as the flagship product in the company’s organic-only portfolio while at the same time preserving its recognizability for loyal, loving consumers. We developed all-new packaging art and product messaging to breathe fresh life into this beloved cheese.